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Idea3

Bundles beat discounts

From: Ep. 48: Pricing without guilt
Platform: LinkedIn
Editor: —

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Don't match the store down the street

From: Ep. 48: Pricing without guilt
Platform: Instagram Reels
Editor: —

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What we refused to cut

From: Ep. 49: When your biggest client leaves
Platform: LinkedIn
Editor: —

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Editing2

Your first price is a guess

From: Ep. 48: Pricing without guilt
Platform: Everywhere
Editor: Ivy Chen

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We lost 40% of revenue in one call

From: Ep. 49: When your biggest client leaves
Platform: Everywhere
Editor: Mateo Ruiz

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Review1

If nobody complains, you're too cheap

From: Ep. 48: Pricing without guilt
Platform: TikTok
Editor: Mateo Ruiz

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Approved1

Readings doubled our sales on those nights

From: Ep. 47: The bookstore that survived
Platform: Everywhere
Editor: Ivy Chen

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Scheduled1

The 3 conversations in a manager's first 90 days

From: Webinar: Hiring your first manager
Platform: YouTube Shorts
Editor: Mateo Ruiz

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Posted3

Promote the person everyone asks

From: Webinar: Hiring your first manager
Platform: LinkedIn
Editor: Ivy Chen

Owners wait too long to hire a manager

From: Webinar: Hiring your first manager
Platform: TikTok
Editor: Ivy Chen

Three rent hikes in five years

From: Ep. 47: The bookstore that survived
Platform: Instagram Reels
Editor: Mateo Ruiz

Dropped1

Why we almost closed in year two

From: Ep. 47: The bookstore that survived
Platform: TikTok
Editor: —